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Little Swan Magic Cube roller washing machine

Introduction to the Work

  1,While keeping traditional rotary knob operation, it also introduces a fresh way of operation. With a brand-new circular coder, it displays all operations on the rotary knob, solving the problem of looking right and left as experienced with traditional washing machines and serving as the unique appearance and operation mode of Little Swan. The design reflects the extraordinary specialization of the product.  


  2,Core technology: It’s quipped with the supermicro cleaning bubble system, in which the generator instantly generates hundreds of millions of micro bubbles in water, which stick to fiber surface, separate dirt and oil stains from clothes through drastic collision and bursting reactions, and wrap dirt and float onto the water surface. The washing machine with the technology can better remove residual stains on clothes, and cut the use of washing powder and laundry detergent by half, thus reducing the damage of chemical detergent on clothes and skin and meeting the theme of health first.


  The brand-new selling point of the supermicro cleaning bubbles technology, which cuts the use of laundry detergent by half and makes dirty clothes cleaner, strikes a chord among consumers and gains good word of mouth. As for appearance, the brand-new wire drawing IMD technique, which relies on countless layers of membrane printing, presents perfect metal wire drawing effect and LED light transmitting effect. Under the screen-off mode, the panel looks like having no screen; under the light-on mode, the screen looks boundless. With a comfortable touch feel, the product offers users a stronger sense of metal than competitive products. The double-screen design (rotary knob parameter screen and the key touch screen on the right) improves the values and operating experience of the product, offering outstanding experience among competitive products and wining a high level of satisfaction among users. With a titanium color on the whole, it’s highly attractive in stores.


Works gallery

Applicant Information

  • Company name: Wuxi Little Swan Electric Appliance Co., Ltd.
  • Address: No.18, Changjiangnan Road, Xinwu District, Wuxi, Jiangsu Province
  • Authorized contact person: Wu Jiang
  • Department: Industrial Design
  • Position: Industrial design
  • Tel: 15251638196
  • Email:wujiang1@midea.com
  • QQ:287461036

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Sponsored by: State Intellectual Property Office People's Government of Jiangsu Province


Undertaken by: Intellectual Property Office of Jiangsu Province Jiangsu Provincial Department of Science and Technology Wuxi Municipal People's Government


Organized by: Wuxi Market Supervision Administration (Wuxi Intellectual Property Office) Wuxi Science and Technology Bureau The Management Committee of Wuxi Liyuan Economic Development Zone, Jiangsu Province Jiangnan University


Executed by: Beijing New Creation Advertisement Co., Ltd. Beijing International Design Week Co., Ltd.   Guangdong Zhongce Intellectual Property Research Institute


Co-organizer: Jiangnan University National University Science Park, Wuxi (National) Design Patent Information Center, Additive Manufacturing Alliance of China, Wuxi Branch of Jiangsu Provincial Special Equipment Inspection and Research Institute, Wuxi Municipal Institute of Supervision and Inspection of Product Quality and Wuxi Institute of Metrology and Testing.


Supported by: PICC P&C Wuxi Branch, Wuxi Branch of Bank of Jiangsu Co., Ltd., Wuxi Branch of Bank of China Limited, Wuxi Branch of Agricultural Bank of China Limited and CREATIVITY, a media partner of Jiangsu Yangguang Huiyuan Intellectual Property Agency Co., Ltd.


Cooperative media:《Creativity》


Website Operation: Beijing New Creation Advertisement Co., Ltd.
Consulting Hotline:010-65035950
Administrative Contact Email:xsd@ncad.net.cn

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